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Platform Adoption by Mobile Application Developers: A Multimethodological Approach
Song, Jaeki Baker, Jeff Wang, Ying Choi, Hyoung Yong Bhattacherjee, Anol
Song, Jaeki
Baker, Jeff
Wang, Ying
Choi, Hyoung Yong
Bhattacherjee, Anol
Date
2018-03
Advisor
Type
Article
Preprint
Peer-Reviewed
Preprint
Peer-Reviewed
Degree
Description
Abstract
This paper investigates the factors that influence the adoption of IT platforms by software developers and how those factors differ from those that influence IT adoption by end-users. We take a multi-methodological approach, beginning with an interpretive field study where we interview mobile application developers. In the initial interpretive phase, we identify a comprehensive set of influences on IT platform adoption, comparing them with the factors that have been identified in previous studies of end-user adoption, noting key differences. In the second phase, we empirically test the factors identified in our interviews. We find several key differences between end-user adoption and developer adoption of IT platforms. Most notably, we observe the importance of network externality considerations when developers make an adoption decision, a consideration that is largely absent for end-users.